Wednesday, August 15, 2012

How Much Are Gold Medals Worth to the Olympic Athletes?

More than you might think, especially given the relatively stingy payouts to US athletes.

I assume that part of the differential results from the increased marketing opportunities available to US athletes, but that only works for major sports and certain people.  I think USOC should start working on upping the compensation--there is a lot of financial hardship in getting to the elite athlete stage.

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